Industry News | 6/17/2025
BT Group Plans Further Job Cuts Due to AI Advancements
BT Group's CEO, Allison Kirkby, has indicated that the integration of artificial intelligence may lead to job reductions exceeding the previously announced target of 55,000 by 2030. The company aims to enhance efficiency and competitiveness while significantly transforming its workforce.
BT Group Plans Further Job Cuts Due to AI Advancements
The British telecommunications company BT Group has announced that the rapid development of artificial intelligence (AI) could result in more extensive job cuts than the previously stated goal of 55,000 by 2030. CEO Allison Kirkby noted that the initial job reduction plan did not fully consider the transformative capabilities of AI, suggesting that the organization may become significantly smaller as these technologies are integrated into operations.
Workforce Reduction Strategy
BT's planned workforce reduction is already one of the largest in the UK telecommunications sector, targeting a decrease of up to 42% in total staff and contractor numbers. This restructuring, initiated by former CEO Philip Jansen and continued under Kirkby, was originally tied to the completion of the national fiber-to-the-premises (FTTP) rollout and the adoption of new technologies. Kirkby has indicated that as the company gains experience with AI, it may identify additional opportunities for downsizing.
The initial plan included replacing approximately 10,000 roles specifically with AI and automation, particularly in customer service areas. Generative AI is highlighted as a significant advancement that BT aims to leverage.
AI Integration Across Business Operations
BT is actively implementing AI across various aspects of its business. The technology is enhancing customer service through AI-powered chatbots and personalized interactions, optimizing network diagnostics, and automating internal workflows. For example, AI is being utilized to direct customer inquiries to the most qualified agents and predict issues to offer proactive solutions, thereby reducing call center volumes.
Additionally, AI is strengthening BT's cybersecurity measures by analyzing extensive network data to identify and mitigate cyber threats. In procurement, the company employs an AI platform to manage a substantial portion of its annual spending, resulting in significant cost savings.
Corporate Strategy and Future Outlook
The push for a more AI-driven workforce is part of BT's broader strategy to simplify operations and achieve £3 billion in cost savings by the end of the decade. This strategy includes divesting non-core international assets and consolidating real estate from around 300 locations to approximately 30 modern hubs. These initiatives have garnered positive feedback from investors, aiming to make BT more agile and competitive.
BT's leadership has also hinted at the potential spin-off of its network infrastructure arm, Openreach, if its value is not adequately reflected in the company's share price.
In summary, BT's increasing focus on AI signals a significant shift within the telecommunications industry, where automation and data-driven efficiencies are becoming central to long-term strategies. The prospect of job cuts surpassing the already substantial figure of 55,000 underscores the anticipated impact of AI on employment across various sectors. While the company emphasizes the necessity of these changes for competitiveness and innovation, it raises important questions about the future of work, workforce reskilling, and the societal implications of widespread automation.